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Fresh off an incredible debut Coachella performance, Toronto-based “Trap Band” Keys N Krates team up with Serato to perform an in-studio version of “Understand Why”. Keep an eye on keyboard frontman Matisse who’s rocking his @1LOVETO “Toronto” Tee! If you’re in Toronto this weekend, make sure you stop by Daniels Spectrum (585 Dundas St East) this Saturday, April 18th between 12-7pm to pick up your very own Toronto Tee!

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Nike’s motto of #ChooseYourWinter has exceeded to an all-time high with the latest announcement of the upcoming Nike Women’s Race Series, which will be the world’s largest race series designed for women. Not only are we ‘choosing our winter,’ we’re now conquering our winter by mentally and physically training our minds, bodies, and souls in preparation mode for the race! Choosing our winter is officially mandatory and clearly not a joke. The race is made to motivate runners of all levels to push their limits by offering a variety of distances — ranging from 5k to half-marathon — on epic courses in 20 cities around the world including first time participant cities such as: Toronto, Mexico City, and Hong Kong.

This makes for exciting news for Toronto as the Nike Women’s 15K Toronto will be a weekend-long celebration tailored for our city. The race marks a new experience for athletes in two ways. It’s a proving ground for women to put themselves to the test and rediscover the joy of running faster, and running farther.

Each run in the series has a format that speaks to the local community, in this case, the race will take place on Toronto Island, which has a variety of terrain and run routes. It’s the perfect location for the 15K distance and to capture the energy and backdrops of the cityscape.

In addition to uniting a global community of female runners, every race offers something different, including exciting new courses; runner services; and access to elite athletes. For instance, professional Olympic runner, Sheila Reid, joined Toronto’s Queen West Run Club and N+TC crew last week for added motivation as she shared details on Nike’s Women’s Race Series and N+TC Tour.

The new Nike Women’s event series challenges women to face and train to new heights and personal bests.

In preparation, Nike encourages bringing together a global fitness community by extending Nike’s vision to motivate, inspire and connect athletes through both physical events and digital connections. With that being said, the Nike+ Running App helps runners track their workouts and stay inspired throughout their training, and the Nike+ Training Club App includes more than 100 full body workouts designed by Nike Master Trainers, many of whom will participate in the N+TC Tour and Race Series.

Nike also announced the introduction of the Nike+ Run Analysis available now at the Nike Store at the Toronto Eaton Centre. The run analysis is the perfect first step in any athletes training journey, as it records each runner’s personal running aesthetic to help gear them toward running better, longer and faster with their suggested sneaker. It essentially sets them up for success as they begin thinking about achieving your personal goals in 2015.

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As a member of Toronto’s Queen West Run Club and N+TC, this will be my first officially 15K race. I’m ready and willing to train at my personal best with the encouragement and motivation from my fellow Nike Running and Nike Women crew as we’re all getting stronger and aiming farther together. Toronto’s Nike Women’s Race is scheduled for June 14, 2015. This is just four days before my 26th birthday and I am determined to accomplish this race at my personal best! I shall consider this a gift to myself.

For a full list of race dates, CLICK HERE and make sure to follow Nike’s Women race series journey on Facebook and on Twitter. You can also find more information on the international Nike Women’s Race series events HERE. As for my fellow Torontonians, you can find motivation and keep up to speed on a timely basis by visiting Nike Toronto’s Twitter page.

Continue to motivate one another by consistently Choosing Your Winter. Let’s stay strong together. See you all on the pavement on June 14. We got this! JUST DO IT.

Posted by Christina Cheng

Follow @1LOVETO #JustDoIt

Lululemon Presents "Beats & Balance"

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This Saturday January 24th Lululemon Athletica in support of The Remix Project will host “BEATS & BALANCE”, the ultimate mashup of athletics, art, music and community for a day long celebration of Toronto to shake off the winter blues and get those resolutions in motion!

You’re invited to join lululemon at Toronto’s Arcadian Court (401 Bay Street) along with some of Toronto’s finest fitness instructors to showcase exercise concepts native to our city. Athletics classes will be paired with live performance from some of the cities most exciting young artists and DJs.

11am – Brent Bishop (interval) w/ Dj Hedspin
1 pm – Kate Gillespie (Downward Dog Yoga Centre) w/ Trophy Jones
3 pm – Martin Reader – Strive Conditioning and Nutrition w/ Glenn Morrison &Frank Walker
5pm – Amber Joliat (misft studios) w/ Brendan Fallis

Hosted by Sarah Taylor and 1LOVETO’s very own Tyrone ‘T-rexxx’ Edwards

Tickets for the fitness classes are $10 and each ticket sold benefits the mentorship and curriculum being offered by local charity The Remix Project.

Follow @1LOVETO #fortheloveofTO

After a solid three-week holiday vacation, the Queen West Run Club reunited on another Wednesday evening at “The Loft” (Nike Toronto’s home base, 548 Richmond St. W.), to kicked off 2015 with their first run of the year. Courtesy of Nike Running Canada, the 1 LOVE T.O. crew has been a proud participant of the ever-growing #QueenWestRC for a strong year now. With that being said, we took a look back at the amazing and accomplishing 2014 with a recap of the running activity within the Toronto Nike+ Community.

To highlight Toronto’s achievements, Nike created “Your Year with Nike+”, a series of unique and personalized animated films for the Toronto, LA, NYC and Chicago communities.

The Toronto film features our weather, activity and movement data, which includes such outstanding benchmarks as: Running over 221,000 kilometers – that’s the equivalent of running 5 laps around the globe! In addition, over 99 million Nike fuel has been earned – helping North America earn 228 billion NikeFuel collectively.

As we embark on our 2015 running journey together, Nike has also recently launched the first-ever Toronto City Page on Nike.com, which will act as Toronto’s one-stop portal for Nike Run Club, NT+C and more events and key information for Toronto athletes.

Toronto continues to make big movements, let’s continue to make them together!

For more info visit: nike.com/toronto

Posted by Christina Cheng

Follow @1LOVETO #JustDoIt

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3•W•Y (When We Were Young) releases their latest winter ’15 lookbook collection entitled, Jameson & Cigarettes, while drawing lifestyle inspirations from their own home city of Toronto. Photographer Barbora Simkova, incorporates the city’s skyline with rustic elements of brick and mortar, which characteristically contrasts well with 3•W•Y’s clean aesthetic.

“Toronto is our home and our goal is to always showcase the city and its aesthetics as true to self.”

Paying homage to the eclectic Toronto Fashion District, the lookbook highlights three of the most popular pieces in the collection: the Ruche Pants, the Vance Bomber Trench, and the Ranger Camo Bomber. Toronto’s rising artist, VITAL, showcases the collection’s use of simplicity, clean lines, and basic must-have winter pieces. Essentially catering to practicality and versatility, the lookbook centres its perfect go-to items that’ll easily take you from morning to evening.

Aside from dropping a fresh collection, 3•W•Y has been working on multiple projects and collaborations including: A sneaker collab. with Filling Pieces— which has been published in Hypebeast’s FW14 lookbook and various other style blogs. In addition, they have expanded their premium stockist accounts with Hypebeast’s online worldwide shop, Contraband in Canada’s Toronto and Vancouver locations, and many more.

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Visit 3-w-y.com and shop their entire collection.

Posted by Christina Cheng

Previously: 3•W•Y – Spring 2014

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After a strong 2014, Toronto’s Nike Women crew earned over 35,000 minutes on the N+TC app – helping earn North America a total of 95 million minutes. With that being said, for 2015, the ladies of Nike Women are determined to push harder and go beyond last year’s benchmarks together with the updated N+TC 4.0 App.

On Thursday morning, Toronto’s N+TC/Nike Women crew reunited at The Academy of Lions and had a serious wake up call as they rang in their first 2015 workout with Nike Master Trainer, Eva Redpath, and crushed the latest TABATA Toned Workout, while exploring the new and improved app.

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Aside from Toronto’s first-ever Toronto City Page on Nike.com, they have also recently refreshed the N+TC app to help Outdo You in 2015 and connect you with Toronto’s community of athletes like never before. It is now equipped with the all-new Nike Sport Feed, where you can engage with your friends and community, and share your completed workout. It also includes a profile feature, where you can track your NikeFuel tally and more! Lastly, it features photo sharing on social media making it easy to share your personal bests.

The N+TC app allows you to choose from over 100 workouts by Nike Master Trainers, get motivated by your friends and community, train better and get stronger together.

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Whether you want to get lean, get toned, or build strength, there’s an N+TC workout for every woman. There are a number of drills to choose from to suit your desired workout to reach your goals: HIT (High Intensity), yoga, pilates, and running.

The latest N+TC app has features which encourages you to motivate and be motivated. For instance, you’re able to get trainer tips from pro athletes, share your session with your crew, snap a photo after your session and see what workouts your followers are mastering.

N+TC and Nike Women pushes you to reach new goals this year and get there together as a crew. The updated app allows you to mix up your drills with top athletes and connect with the NTC community, while challenging each other to earn Fuel and minutes that allow you to sync and share to your Nike+ profile.

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Motivate. Share. Together.

Posted by Christina Cheng

Follow @1LOVETO #JUSTDOIT

EAST vs West T.O.

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We found ourselves in a room with a panel of some notable Torontonians debating a question that has caused clashes, confrontations and general chaos: East end or West end, what’s better? They called it, “An intelligent discussion on a not so important topic.”

Representing the West End: Roz Weston of the Roz & Mocha Show on Kiss 92.5FM and Co-Founder of Toronto music label Arts & Crafts, Jeffery Remedios.

Representing the East End: City Breakfast Television Host, Jennifer Valentyne and Editor/Publisher of NOW Magazine, Michael Hollett.

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Vogue Magazine recently declared Queen West one of the coolest neighbourhoods in the world. It’s got Bellwoods Trinity Park, the Entertainment District and cool hotels like The Drake. Does cooler mean better though? East end boasted about their green space, a family orientated community and the ease of getting into downtown anytime they want. They claim the cuisine is amazing and it’s far easier to make a reservation and enjoy your surroundings. There is less congestion there and has a very chill vibe. East end is home to Leslieville and The Beaches but West end has The Annex, Parkdale and The Junction.

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Things got a little heated when an audience member challenged Roz on the very existence of Scarborough. The man in the audience claimed Scarborough doesn’t really exist saying, ‘it’s Toronto’. Roz, obviously annoyed, came back with, “Scarborough does exists. Tell somebody FROM Scarborough that Scarborough doesn’t exists; Scarborough exists!” The man says, “I AM from Scarborough!” Remedios chimed in with, “Oh no, you’re from Toronto.” The audience was in stitches! LOL!

The general conclusion of the night? The best end depends on who you are and what you like. You’ll find something that fits you because here, it’s all good in the hood.

Photos by Katherine Holland

Posted by Samira Zia Rehman

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ArtReach Youth Pitch Contest

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“The pitch contest challenged me on so many levels. I’ve had the opportunity to pitch for funding before, but I’ve never done a creative pitch with other people. Through the experience I learned how to be a better leader and how to deliver an entertaining pitch in front of a panel of judges. I was also able to meet new friends and establish connections that I didn’t have before. It was hands down one of the most exciting experiences of my life.” – Anthony Gebrehiwot, XVXY Photo

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That’s just a glimpse into the gravity of the Youth Pitch Contest created by ArtReach and City of Toronto Arts & Culture. It created a platform for young artists and entrepreneurs to pitch ideas surrounding their craft to a panel of respected judges including our very own, Bryan Brock, in hopes of winning up to $5,000!

“The arts are a powerful and motivating way that youth are involved in their communities. Whether it’s in someone’s basement, or through a community program – young people are creating art all over this city.” – ArtReach

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The eight finalists included: Black Like We, JellyTooFly, Pomegranate Tree Group, Wild Moon Jewelry, Pique Toronto, Alien Nation, XVXY Photo and Corex. Winners included, Anthony Gebrehiwot of XVXY Photo, Fiona Raye Clarke of Black Like We, Dwayne Holness of Corex and Asia Clarke of Wild Moon Jewelry.

Asia hoped the prize money would help her with funding to attend a Jewelry Arts Academy for Goldsmithing in Trinidad and Tobago as well as to hire an assistant to help with existing demand, two key pieces she felt she was missing. In her pitch, used a combination of audio/visual projection and live models. The four key element of her speech were, “Future, Heritage, Create, Magic”.

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“Preparing for the pitch contest was a challenge because I really wanted to win but was made nervous by my amazing competitors – I was already aware of and inspired by their work” says Asia, “I have connected with some of the other finalists and even made plans to collaborate on future work which is dope! I’m looking forward to that.”

It’s always a thrill to witness the scope of creativity in Toronto. The Youth Pitch Contest is another reminder that one proactive step towards your goals, is a giant leap towards your dreams.

For more info: artreach.org

Photos by Miguel Arenillas. Additional photos by Ebti Nabag & Idil Jailani.

Posted by Samira Zia Rehman

Previously: Youth Arts Pitch Contest

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NYC/Toronto-Based Community 54 just released there “Local Hooligans” Holiday 2014 capsule collection with American-based “Sports Heritage” brand Ebbets Field. The collaboration brings to life a satin coaches style jacket with athletic lettering and numbers embracing the “Local Hooligans” branding. If you haven’t made the trip to Parkdale yet, make sure you stop by Community 54 located at 1275 Queen Street West. Tell ‘em that we sent you!

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For more info check out community54.com

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Chinedesign Presents Supafrik Toronto

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Supafrik is a traveling pop-up concept that was created by Chinedu Ukabam, the creative director of Toronto fashion label Chinedesign. Part exhibit and part retail, Supafrik showcases the work of artists, designers, photographers and entrepreneurs that are inspired by Africa or working within the burgeoning “Afropolitan” movement. Curated around the theme of “Contemporary Africana”, Supafrik features artwork and other creations that re-contextualise and re-imagine traditional African aesthetics and tradition within a modern framework.

SUPAFRIK returns to its Toronto roots after well received installations in Washington DC, London and Paris. The pop up shop takes place on Sunday September, 21st from 1-7pm at the TAC Art/Work Gallery located at 568 Richmond St W.

The pop up shop will feature a collaborative one-off capsule collection from Chinedesign and Parisian conceptual artist MyriaMMaxo. Chinedesign’s #TheBravingRitual collection, the label’s first foray into eclectic winterwear combining tartans and indigo-dyed mud cloth will also be exclusively available for made-to-measure custom orders.

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For more info: chinedesign.com

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