Toronto’s first city-branded condoms are coming soon to a location near you.
Following the success of campaigns in New York City and Los Angeles, Toronto Public Health is launching #condomTO – a free limited-edition condom. Why are cities branding their own condoms? It’s simple. When condoms are more easily accessible and available, condom use tends to increase.
Stay tuned for the big reveal of the condomTO wrapper design on June 4th. After this reveal, condomTO will be available in bars, clubs, hotels, gyms and clinics across the city.
We’d love to hear your thoughts on this one?!