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Introducing Emma Lokai


We don’t know much about Emma Lokai, but what we do know is that she’s a Mississauga-based artist who’s been flying under the radar, up until now that is. We managed to find her soundcloud page (shout out HustleGRL), and we instantly fell in love with her sound! Normally, we’d wait to do an interview, but in this case her music is too good to not share immediately! Until we get the chance to speak with Emma, we’ve posted a few of our favourite songs below.


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40 Reasons To Move To Toronto


Recently the popular website BuzzFeed.com featured an article listing “40 Reasons To Move To Toronto”. Although some of the reasons are just for jokes (ie. #8 – Toronto rappers are polite and wholesome… while the mayor smokes crack…), there are still a lot of real reasons to move to Toronto. Some of our favourites include #3 – The World’s Most Multi-Cultural City, #9 – Toronto’s Street Meat Is Superior To Yours, #23 – Kensington Market Rocks.

To see all 40 reasons CLICK HERE.


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Our brother, Bryan Espiritu of The Legends League, just released this video re-cap of his “Naturally Born Strangers” Pop Up Shop and Concert. For those that missed out, the night was a celebration of fashion, culture, community and music with the help of local artists like Rich Kidd, Tona, Adam Bomb, and more. Pay attention Toronto, movement’s like this play an important role in defining who we are as a city. #1LLOVETO



For more info: thelegendsleague.com

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The Toronto boys from BADBADNOTGOOD are back with the first official single “Can’t Leave The Night” from their forthcoming debut album III, due out May 6th, 2014.

“This album is the sum of all the experiences and growth we’ve had over the past couple of years, touring everywhere, playing with all kinds of brilliant people, learning from everything that’s happened to us, and honing in on this knowledge to make something truly special” explains drummer Alex Sowinski.

Previously: BADBADNOTGOOD – “CS60″

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The “L” Word is a series of posts where we feature songs and videos with the word “LOVE” in the title. For most of us, music plays a major role in our lives, especially when it comes to the topic of LOVE. From break-ups to make-ups and everything in between… music has been there along the way. We hope that you’ll be able to relate to some, if not all, of the songs we post.

In this edition of The “L” Word, we’ve selected a Vimeo Staff Pick by Route 94 – “My Love” ft. Jess Glynne. The video was shot entirely with a FLIR thermal camera and was directed by Ryan Staake. Enjoy!

Previously: The “L” Word: Game Of Love

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10 Tips To Shoot Street Photography by SoTeeOh


01. Have fun – This is usually the bonus rule that people throw in last to add one more thing to the list. For me its my first rule. Don’t stress out trying to take perfect pictures, just have fun. Take pictures of other people having fun. Everyone loves having fun, so taking pictures that are fun is a great way to start out.


02. Time to reflect – One of my favourite techniques is to look for interesting reflections. Puddles, store windows, metal hand rails and car mirrors can all make for some really cool shots. just get close to the reflective surface so you get a strong reflection and then look for a creative angle.


03. Colour your world – Interesting or vibrant colour combinations can really transform an image. In a city like Toronto its not hard to find locations with lots of great colours. Fruit markets, gardens and street festivals can provide plenty of colourful subjects. This shot was taken at the EX last year. The sky, the midway signs and even the people add lots of different colours to this photo.


04. Get to the point – All parallel lines converge in the distance. When you take a picture of parallel lines converging, it draws the viewers eyes into the middle of the photo bringing all the attention to a central point. This technique is called leading lines. Great places to practice this are alleys (like this one at Honest Ed’s), train tracks, and roads (just be safe!).


05. Add context – The little details in your surroundings can really set off a photo by adding a story to it or creating a context for your image. Paying attention to these small details can really add to your photos. Here I happened to catch a beautiful sunset at Jane and Eglinton but I already take so many sunset pictures so I was worried that it would get kind of boring. But by shooting the sunset through this bus shelter window the image is now stamped with an exact location that adds extra meaning to this sunset.


06. Golden hour – Golden hour is the hour after sunrise and before sunset. Its my favourite time to shoot. Because the sun is still low in the sky it casts long shadows and the soft warm light makes everything look cozy. Grab your camera and go for a walk in golden hour and you will instantly see how much difference the right kind of light can make in your photos.


07. Seize the moment – You know that feeling when you’re looking at something and then you think to yourself “Oh this would make a great picture”? Well chances are you’re right so take the picture! Any camera will do the trick. Whether is a pro DSLR, a point and shoot, or your phone, its just about capturing that moment and any camera is the right camera.


08. Fall in Toronto is amazing – Need I say more? From the first signs of changing leaves you have about 4 or 5 weeks to enjoy amazing colours and animated skies. It only comes once a year though so make sure you grab your camera and enjoy it.


09. Look up! – Another key to good photos is perspective. Try to look at things from unusual perspectives. This photo was taken at Bay St. and Front St. looking straight up from the base of the building. You will be surprised how much more interesting something can seem if you just look at it from a slightly different angle. Look straight up, climb up high and look down, kneel, crouch, squat. Do something different when you’re taking a photo and you will be rewarded with an interesting picture.


10. Patience is a virtue – Once you settle on a scene to take a picture of, you can often make that picture even better by waiting a little while until something else comes into the frame to make things just a little bit more interesting. Here I was getting ready to take a picture of the skyline when I noticed a plane flying towards city so I lined up my image and then waited until the plane was directly over the CN Tower before pressing the shutter. I probably only had to wait an extra 30 seconds but it made all the difference.

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What’s Pharrell’s Hat Really Worth?

For the past few weeks post Grammy buzz hasn’t centered on winning acceptance speeches, slighted losers, or even theatrical performances. The topic of conversation has been centered on a hat. To be precise, a Canadian Mountie style hat donned by Pharrell. The high crowned hat, with its unusual indentations, placed him in the spotlight. When he took the stage the mixed responses from the live audience and at-home viewers wearing the said chapeau set the social media world ablaze long after the show’s closing credits. And just when you thought that the hat buzz was dying down Pharrell announced that he was auctioning off his show-stopping hat. E-Bay bids recently reached $44,100 (from Arby’s) and folks are starting to wonder… What’s Pharrell’s Hat Really Worth?

In order to place a value on Pharrell’s hat, or any other statement-making hat for that matter, you have to understand that hats are far more than an accessory. They are historically steeped in our survival, culture, identity, and self-expression.

We’ve worn head coverings for centuries. Magnificent Egyptian headdresses, designed for Pharaohs, symbolized regional control, religious rituals, and victory in battle. First Nation Peoples wore warm pelts to fend off nature’s icy brew of wind and snow. In the roaring nineteen-twenties flappers rebelliously cut their hair and donned the cloche. Aviator hats became popular in the early twentieth century with the rise of open-cock-pit airplanes. And breakdancers proudly wore bucket hats while performing the uprock and headspin.

Just as human beings have evolved over time so too have various hat styles, their gender specifications, and their use. The beloved fedora, over a century old, is an excellent example of this. Recognizable by its tall crown, pinched front (on both sides) and creased centre dent, was first worn by women and made popular by actor Sara Bernhardt in the late 1880s – starring as Princess Fedora in Victorien Sardou’s (French) play Fedora. It wasn’t until the turn of the century that the said chapeau became a popular men’s accessory.

Long before Pharrell, hats have sparked heated social debate and been subject to social convention. Hat wearing declined due to the strict social etiquette surrounding the accessory during the 1950s and early the 1960s. At that time they were more or less mandatory and so a generation wanting nothing to do with their parents’ conventions and values, opted out of wearing the accessory. In the late 1960s they became popularized again by artists like Jimi Hendrix, Janis Joplin and Bob Dylan. Their songs of liberation, larger-than-life personas and rebellious messages re-catapulted the hat back to its place of significance.

Regardless of the historical moment or particular context, hats have always been a cultural artifact of sorts bound up in social capital, expression, and meaning. Just as we figuratively “switch” hats in various areas of their lives, hats allow us to express different parts of our personality. When sunning at the beach a wider brim may be preferred, a weekend brunch in the city may call for a gatsby cap, and a fedora can complete business meeting attire or paired with a pair of jeans and a t-shirt for a concert. With the proceeds of Pharrell’s statement-making hat going towards his youth charity, I know that hat is worth every single penny.

Guest Blog Post by Dameion Royes, original founder of Toronto’s BIG IT UP and BRIMZ, which includes their in-house label and also supports TO’s local designers.

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