Spring has finally sprung and all over the city, the feeling of positivity and optimism can’t help but feel contagious. Lindsay Zier-Vogel is a Toronto based writer and artist who is spreading that feeling with her original concept, “The Love Lettering Project”, now going into it’s seventh year. She’s taken this idea to Halifax, Calgary, Montreal, New York and many other cities across Canada and the US.
Lindsay collects stories from friends and strangers that follow a specific theme; whether it be the location of someone’s first kiss, or their favourite restaurant in the city, people share with her what they LOVE about Toronto. She then crafts these stories into unique, 1 of a kind love letters and poems, and places them randomly throughout the city (or exactly in the place the story came from) for an unassuming stranger to happen upon. She’s tied them to trees in the park, stuck them in baskets of berries in the market, hidden notes between pages of novels in the library, anywhere you would least expect to find “love”.
If you see a little air-mail envelope floating in a bush, keep it, as it’s from Lindsay, with love….
Written by Keesha Williams.